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Tuesday, September 28 • 10:30am - 11:20am
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Restaurants and entertainment consumers were exposed to new, convenient and frictionless digital experiences during the pandemic. These technology-driven experiences translated into increased consumer acquisition and loyalty.

As we all return to “normal”, consumers prefer the convenience they got used to in the last year. Technology leaders in consumer-facing industries now face the challenge to not only sustain their progress during the pandemic, but to accelerate the effort to deliver personalization at scale and truly unique experiences.

Please join Sherif Mityas, former Chief Experience Officer at TGI Fridays; Carissa DeSantis, Chief Information Officer, Dickey’s Barbeque; Michelle Johnson, Chief Information Officer, Freeman Company and Jyoti Lynch, Chief Information Officer of European Wax Center for a panel discussion on the future of some of the companies they are a part of.

avatar for Michelle Johnson

Michelle Johnson

Freeman Company, CIO
Michelle serves as the EVP and Chief Information Officer for Dallas-based Freeman Michelle joined Freeman in 2009 as the vice president of Application Development and was promoted to senior vice president and CIO in 2012. Michelle has focused on the company’s IT strategy, which... Read More →
avatar for Carissa DeSantis

Carissa DeSantis

Dickey's Barbeque, CIO
Carissa De Santis is the Chief Information Officer for Dickey’s Barbecue Restaurants Inc. and oversees all company technology platforms.  Ms. De Santis has over 20 years’ experience in the restaurant industry in both operations and technology and previously served in various... Read More →
avatar for Jyoti Lynch

Jyoti Lynch

European Wax Center, CIO
Jyoti serves as Chief Information Officer of European Wax Center where she is responsible for all aspects of information technology and for delivering efficient and scalable solutions that drive the business and overall guest experience at over 700 retail centers and online. Jyoti... Read More →
avatar for Sherif Mityas

Sherif Mityas

TGI Fridays, Former Chief Experience Officer
Sherif Mityas has more than 25 years’ experience in the retail and hospitality sectors in both senior consulting and executive industry roles. As a frequent keynote speaker and contributing author to Forbes, WSJ and CNBC, Sherif is a vocal supporter of personalized customer experiences... Read More →

Tuesday September 28, 2021 10:30am - 11:20am CDT
Junior Ballroom A, 3rd Floor